Need help with your rapidly evolving Marketing Tech Stack?
The Arizona Technology Council MarTech Committee is excited to kick off it’s second year in 2019. In 2018 the committee evolved out of the Business Intelligence Committee.
The mission of the MarTech Committee is to:
- help companies execute their marketing and business strategy and effectively with data-driven decision making.
- help professionals make the most of their marketing technology.
Organizations collect more data now than they ever have before. Today, the companies that can manage and extract meaningful insights out of rapidly growing volumes of data, will outperform and exceed the demanding market expectations.
Currently, there are more than 6,000 business and marketing tools and technologies. These ranging from traditional CRM software, to sophisticated tools with AI and predictive analytics. Every company’s marketing tech stack differs.
The Committee meets the third Thursday of the month over lunch, and features experts to share best practices and perspectives.
Join us to explore the latest trends that the market has to offer and get a leg up on your competition.
Help us define the focus of our events for the year by completing this short survey, or just add your contact information if you’d like to be invited.
The committee is led by:
Michael Lane, Point B
Sheila Kloefkorn, KEO Marketing Inc