Today’s consumer largely takes technology for granted. Armed with their mobile devices, they expect to be able to buy what they want, when and where they want it. But what really drives their purchasing behavior? And how should retailers adapt to improve their customer’s experience? Attending this Lunch and Learn will help you rise above the noise and complexity of today’s fast-moving digital landscape to understand the reality of e-commerce and the mindset of the mobile consumer. You’ll learn how real-world geographic location information is leveling the playing field for local businesses and allowing them to offers their customers ease of purchase, speed and incentive pricing. The speaker will also help de-mystify the low-cost pieces of hardware known as beacons. Anyone seeking to become savvy on the future of shopping, purchasing or advertising shouldn’t miss this opportunity.

Who Should Attend
Businesses, brands, advertisers, developers, and sales organizations looking to learn more about creating meaningful relationships through digital advertising and in-store experiences.

About Railway
We are organizing an army to build today’s modern Railway, using mobile technology to network communities and link people to the products and places around them. We do it for app developers looking to deliver location based experiences and advertisers looking for in-store data to prove marketing ROI. We believe in putting the customer at the center of the universe. We believe in local businesses. We digitize communities and map the location of the products and people connecting them to the Railway platform. Our suite of web and mobile applications make the boarding and management process seamless. For more information, visit http://www.getrailway.com. 

About the Presenter
Nate Reis has been helping to connect the on and offline world for over a decade, and is recognized by the entrepreneurial community as a visionary leader. His passion for small business success stems from his previous experience of founding Entrust Bankcard and taking it from a startup to two-time Inc. 500/5000 winner. He also served as the Founder & CEO of MobiSquad and its fleet of purple Smart Cars that help businesses with mobile marketing, payments and point of sale equipment.  As Founder & CEO of Railway Technologies, Nate is leading the company on its mission to turn communities into location-based marketplaces.

Interested in attending? Register here in advance to secure your spot.