MarTech Series: Lessons Learned from Scaling a B2B Marketing Program

With the new year comes pressure to increase visibility, leads and sales for your B2B marketing and sales programs. Learn the key lessons these distinguished martech experts have taken from scaling large B2B marketing program so that you can shorten your time to success. Lunch is included.

Key take-aways attendees will learn:
• How to strategize for scale
• How to lead your organization for scale
• What marketing channels work for scale
• How to ramp sales for scale

Who Should Attend:
• Marketing executives
• Sales executives
• CEOs
• Business owners

About the Moderator:

This exciting panel will be moderated by Susanne Lake, CEO of SLAKE Consulting.

Susanne Lake has 30 years of experience implementing, integrating and enhancing business applications. Her career has had a heavy focus on lead automation, lead conversion and pipeline analysis. A data geek by nature, she enjoys making calculated systematic decisions based on real world data. She founded Slake Consulting to pursue her love for helping sales and marketing teams become more successful on a larger scale. Learn more about Slake Consulting at www.slakeconsulting.com.