Great business strategies give companies an overview of where they are in the market and who they are relative to customers. To do this, leadership and marketers must look at the entire industry at once and understand their position. If you start from this understanding, then you can more easily ensure your actions follow and support strategy.
Guest Blog Article
This is a chance to do things differently. We can bring our pioneering spirit with us and create a tech hub known for more than our business and technical abilities. We can build a community that is also known for our determination, hard work and cooperation.
Risk of cyberattacks is nothing new but, since the onset of the COVID-19 pandemic, cybercrime is on the rise — both in prevalence and magnitude — underscoring the importance for companies to maintain proper cyber hygiene to protect their data, operations and bottom lines. Considering these alarming trends, cyber risk insurance has never been more essential to protect businesses, their sensitive data and critical operations.
Finding a new location for your growing startup, business or tech company isn’t always easy….so what’s a business leader to do? Let an expert do all the work! Commercial Real Estate Group of Tucson (CREG of Tucson) can not only provide best practices that will help move your operation with confidence. but they can also save you time and money. Check out the case study!
Turbocharge your marketing and communication strategy! Leading through communication requires more than just listening and responding to team members, though that’s a great place to start. KEO Marketing CEO Sheila Kloefkorn shares the Top 10 effective communication strategies that should become parts of your everyday life.
Even as the potential health effects of COVID-19 lessen with vaccinations, workers don’t want to give up the flexibility, cost savings, safer health conditions and work-life balance that working from home gives them. Here at Commercial Real Estate Group of Tucson, my own discussions with local companies bear this out.
Over the past five months, Paragon IT Professionals has seen the demand for contract-to-hire (C2H) positions more than double compared to recent years. By 2028, it’s expected that 48% of tech jobs will be freelance (compared to 32% today). Companies looking to trim HR costs or hire in-demand skills in a tight labor market are electing to focus their efforts on contract talent.
There might not be a hotter topic in the IT space today than mergers and acquisitions (M&A). The private equity world has descended upon us and the buzz is everywhere. PlanetOne Founder and CEO Ted Schuman had an insightful discussion with M&A expert Garth Stevens, a partner with with Arizona law firm Snell & Wilmer. The segment is packed with substantive advice that all business owners need to know when it comes to selling their companies.
Your tech startup’s brand equals your market position and value proposition. It’s your entire strategy in a single package that is as important to your customers as it is to your success. Read on for a practical perspective on branding for early-stage technology.
Is cryptocurrency a good thing? Without a doubt, the prevalence of cryptocurrency has certainly grown in popularity and acceptance. In this guest column, Phoenix Business Journal contributor Eric Miller says the proponents of cryptocurrency overlook some key points, saying that cryptocurrency enables three things that can hurt individuals and damage society.