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Archive for the ‘Guest Blog Article’ Category


Trade Show Success: Event Marketing Checklist

Posted on: Jun 28, 2017 | By: Lauren Witte

Guest post by Sheila Kloefkorn, CEO of KEO Marketing.  Trade Show Success: Before and After Event Marketing & Sales Checklist For decades, companies have been relying on trade shows to showcase solutions, engage face-to-face with customers, and network with industry professionals. Today, trade shows still offer one of the most effective ways to: Generate qualified…

Tips for Getting Your Stress Levels Under Control

Posted on: Jun 2, 2017 | By: Lauren Witte

Guest post by Sheila Kloefkorn, President & CEO, KEO Marketing At some point, every business professional faces work-related stress. Heavy workloads, ongoing distractions, and job uncertainty cause many workers to lie awake at night. Even if you hold the career position of your dreams, you can encounter stressful events. Meeting tight deadlines, giving major presentations, getting…

Lead Nurturing Strategies for Tech Companies

Posted on: May 1, 2017 | By: Lauren Witte

Guest post by Sheila Kloefkorn of KEO MarketingLead nurturing involves developing relationships with your target buyers at every stage of the sales funnel. You listen to prospect requirements and issues, identify ways you can solve their challenges, and communicate with them using proven marketing messages and channels.Successful lead nurturing can have a significant impact on…

Top 5 Red Flags HR Managers Should Act On Right Away

Posted on: Apr 13, 2017 | By: Lauren Witte

Guest post by Diversified Human Resources (DHR). HR managers have a number of responsibilities, but two of the most important ones are keeping company employees happy and productive, and making sure the company is in compliance with state and federal employment laws. While there is no shortage of things for an HR manager to worry about,…

Increasing Your Speed to Market with Cloud

Posted on: Apr 4, 2017 | By: Lauren Witte

Guest post by OneNeck It Solutions Business Agility and Cloud An article on CIO.com by Craig Le Claire, VP and principal analyst at Forrester Research, defines business agility as the quality that allows an enterprise to embrace market and operational changes as a matter of routine.Business agility can improve an organization’s overall efficiency, lower its costs,…

Start-Up STEM School in Phoenix Seeks Sponsorship Partners to Further Student Success

Posted on: Mar 20, 2017 | By: Lauren Witte

Guest post by Mary BenekSySTEM Phoenix School was founded in 2014 as a non-profit, public charter middle and high school with the goal of preparing diverse students for the jobs of the future. We’ve got our hands full with all the issues any inner city school faces: a transient population that gets evicted or moves…

Mobile Friendly Is No Longer Good Enough. Shift to Mobile-First.

Posted on: Mar 6, 2017 | By: Lauren Witte

Guest post by Sheila Kloefkorn, CEO of Phoenix-based KEO Marketing. I was talking with a couple of business to business (B2B) marketers last month who said they believe their customers consume information much differently in the work environment versus their daily, personal lives.Their thoughts came as a great surprise to me, especially in light of our evolving…

5 Things My Dog Taught Me About Business

Posted on: Sep 13, 2016 | By: Merry Lake Merrell

I’m absolutely in love with my 2-year old Border Collie/Pit mix, Beauregard (Beaux for short). He’s a smart, protective and slightly needy guy that we rescued from a kill shelter. It took a bit of training to get him up-to-speed on the house rules, but the unconditional love and friendship we have developed through the…

TECHminds Tees Off For Childhood Cancer Research

Posted on: Nov 11, 2015 | By: Merry Lake Merrell

This post was written by AZTC member Impress Labs.Today, cancer is the No. 1 cause of death by disease in children in the U.S.; it takes the lives of more boys and girls than all other diseases combined. Our future generations are at risk, and we at Impress Labs have committed ourselves to doing whatever…

PADT Becomes Largest Provider of 3D Printing Solutions

Posted on: May 19, 2015 | By: Merry Lake Merrell

Arizona Technology Council member Phoenix Analysis & Design Technologies, Inc. (PADT), released big news last week with the announcement that it acquired the Stratasys 3D Printer reseller business of Boulder, Colorado-based  CADCAM Systems.The move immediately boosts PADT’s printer sales and support business by 30 percent with new customers in Colorado, Utah and New Mexico, making…