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Archive for 2015


Can You See the Real Me: The Importance of Data-Driven Marketing and Co-Creation for Customer Focused Content Creation

Posted on: Dec 30, 2015 | By: Merry Lake Merrell

This post was written by KEO Marketing founder Sheila Kloefkorn. Sheila is a marketing expert with more than 25 years of experience. She has helped hundreds of enterprises increase revenues by hundreds of millions of dollars. She leads a talented team of marketers in creating and executing award winning marketing campaigns across the US and…

Kickoff 2016 with AZTC’s Women in the Workforce Event Series

Posted on: Dec 22, 2015 | By: Merry Lake Merrell

The Arizona Technology Council’s Women in the Workforce series is back for 2016! The first event of 2016 is an educational workshop geared toward the unique challenges and financial choices women face and is presented by Edward Jones.Regardless of your age or experience, you have important stories concerning your financial well-being to share with members of…

Winter 2016 TechConnect Digital Magazine Has Arrived

Posted on: Dec 22, 2015 | By: Merry Lake Merrell

Since 2005, Arizona Technology Council members have turned to TechConnect magazine as their source for what’s happening in our state’s technology community.  The Council has partnered with the Arizona Commerce Authority to continue publishing TechConnect and each quarter the magazine provides original content that ranges from features on what’s trending now to the latest innovations from the…

Is Your Company Focused on Cybersecurity?

Posted on: Dec 17, 2015 | By: Merry Lake Merrell

Save the date for the third annual Arizona Technology Council (AZTC), Arizona Commerce Authority (ACA) and Arizona Cyber Threat Response Alliance/Arizona Infragard (ACTRA) Cybersecurity Summit on Thursday, May 5. The Cybersecurity Summit is an opportunity for government and business executives to learn about the threats, vulnerabilities, and consequences related to data security and privacy matters.  Join…

10 to 1 Public Relations Recaps StartupConnect AZ

Posted on: Dec 14, 2015 | By: Merry Lake Merrell

Have you ever heard of the “10 to 1” rule? It’s the philosophy that it takes 10 good things to be said about your company to make up for one bad. Since it’s inevitable that a negative story (legitimate or false) will occur, it’s essential to build up your “good will bank” to protect your…

BetR-Blok Takes Top Prize at StartupConnect AZ’s Pitch Contest

Posted on: Dec 11, 2015 | By: Merry Lake Merrell

Have you ever heard of the “10 to 1” rule? It’s the philosophy that it takes 10 good things to be said about your company to make up for one bad. Since it’s inevitable that a negative story (legitimate or false) will occur, it’s essential to build up your “good will bank” to protect your…

Pitch Contest Finalists Announced for StartupConnect AZ

Posted on: Dec 7, 2015 | By: Merry Lake Merrell

Arizona’s annual StartupConnect AZ continues the legacy of providing a venue for the state’s technology, startup, and funding ecosystems to interconnect and grow together. The live Pitch Contest will be held during three key times throughout the day this Wednesday, December 9, with the winner announced just prior to the evening cocktail reception. The participating…

Arizona Influence in National Group

Posted on: Dec 4, 2015 | By: Merry Lake Merrell

Science, technology, engineering and math was the common thread for leaders of Arizona SciTech and 26 other regional networks when they gathered at the White House recently to discuss equitable STEM education and federal policy.All are members of the inaugural group selected by the STEM Funders Network for support as part of a larger commitment…

Avnet Opens Marketplace in Cloud

Posted on: Dec 4, 2015 | By: Merry Lake Merrell

IBM is the first member of the new Avnet Cloud Marketplace that lets partners in the United States and Canada offer cloud-based services to customers through both consumption- and subscription-based models, and create branded storefronts to offer complete solutions to their customers. This one-stop shop from Phoenix-based Avnet offers solutions from leading cloud service providers,…

New Degree Option for Security Pros

Posted on: Dec 4, 2015 | By: Merry Lake Merrell

University of Phoenix College of Security is partnering with the Criminal Justice and the Security Industry Association (SIA) to offer those who have completed an SIA Certified Security Project Manager (CSPM) credential with 21 credit hours to apply toward a Bachelor of Science in Security Management issued by the university. Security professionals with CSPM certificates…